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Independently Owned and Operated Since 1948
Christmas Sale Catalog
As unique and cutting-edge as the man who made it famous, the iconic square-case Monaco
design first sped into the spotlight on the wrist of Steve McQueen in the 1970 Formula One
racing film, Le Mans. In the ensuing decades, the chronograph’s head-turning blue dial and
matching alligator strap have come to represent the ultimate fusion of reliability and rebellious
vitality. This update on the enduring best-seller is powered by the high-performance Calibre 12
movement and features a right-hand crown and pushers—a steadfast progression forever
sealing Monaco’s status on the podium.
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TAG Heuer has championed precision timekeeping since 1860, with a reputation for watches that excel in the most rigorous endeavors. Legendary for its groundbreaking chronographs and its role in motorsports history, TAG Heuer is recognized the world over for pushing boundaries in technical innovation, Swiss accuracy and fashion-forward luxury, earning the loyalty of those who face the challenges of sport—and life—with energy, style and unbridled passion. In 1962, John Glenn made the first manned US space flight wearing a Heuer timepiece. Back on earth, motorsports icons like Juan Manuel Fangio, Steve McQueen and Ayrton Senna each trusted his TAG Heuer on the track. Whether racing, cycling, on the field, in the ocean or climbing the highest peak, TAG Heuer continues to make history with watches and chronographs bearing legendary names like Carrera, Autavia, Formula 1, Aquaracer, Link and Monaco—timepieces as capable and outstanding as the people who wear them.
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